Friday, August 22, 2008

Some sales and some promotion

We were pleased to be promoted on the David Design page. Maybe some design tragics will explore the site and find their way to us!
We are going to promote ourselves in Vogue Living's October issue. They are having a feature on 'Melbourne's shopping secrets' and we will have half a page for a reasonable price.
We made some sales of accessories this week and have had some serious interest in our furniture by a national organisation based in Richmond. fingers crossed.

News
2008-08-18 David design at Gravity&Grace
David design are proud to announce that Gravity&Grace in Melbourne, Australia, now are selling our furniture! Check their web page: http://www.gravityandgrace.com.au/ and you can contact them at info@gravityandgrace.com.au
www.daviddesign.se/news-from-david/ Click the link on the left to find the above announcement on the David Design site

Friday, August 15, 2008

Showroom







All our furniture has finally arived and is on display in the showroom. I have taken photos with a 8 megapixel digitalcamera of the furniture in its final display context. Here are the pics. We have had two bites as a result of the PR we sent out. We need to generate some copy in the supplements as we cannot afford to advertise.

Wednesday, August 13, 2008

David Design arrives











Our order from David Design arrived today. We closed the showroom for the delivery unloaded, unpacked, and intstalled and rearranged the store.
We have had some interest from our PR onslaught.






Wednesday, August 6, 2008

website

Gravity and Grace now has a web presence http://www.gravityandgrace.com.au/
We are now sending out our postcards and press releases. Check it out

We sent the website to our suppliers and had a very positive response especially from Quodes who have asked us to send them high res pictures of the furniture on display.

Thursday, July 31, 2008

Promotion 2


Here is one possible version of the post card that we are getting printed. The text on the back will read...At Gravity and Grace we seek to introduce a range of smaller, European design brands to the Australian market. Some are long established and some quite recent arrivals. All these brands share the same passion and enthusiasm that we do for contemporary design allied with functionality and durability. These designs will work equally well within a domestic or commercial setting.

To complement our furniture we have a range of high quality home wares and accessories from around the word. All share the same design ethos as our furniture. Functionality, elegance and durability.

Gravity and Grace is a design store in the European mould and our aim is to make it accessible to the widest audience. One that appreciates the role good design can have in improving our living and working spaces.

Stockist for Hitch Mylius, David Design, Quodes and Naughtone.

Promoting Gravity and Grace



We have been working on a press release and this is what we came up with

267 Swan Street, Richmond, VIC, 3121

PRESS RELEASE

Launched just two weeks ago, Gravity and Grace is a furniture and accessories store whose mission is to introduce to Australia, smaller, more select furniture brands featuring the best of contemporary European design.

Sean Felix and Michael Jongen believe that there is a gap in the Australian Furniture Sector for High End; Design led European furniture by some of the smaller, more interesting manufacturers around.

They have sourced furniture from the United Kingdom, Sweden and Holland, countries whose design output to varying degrees has been neglected in Australia. These countries all have a long history of design creativity and innovation.

Many of these companies have commissioned designs by leading international names, such as Alfredo Haberli, BarberOsgerby, Marcel Wanders, Shin and Tomoko Azumi, Bjorn Dhalstrom, Eero Koivisto, David Chipperfield and Nigel Coates.

By sourcing from smaller European manufacturers Gravity and Grace can offer cutting edge design at significantly lower prices.

This can only be good for the end user and could offer significant cost savings on commercial projects.

Sean Felix has almost twenty years experience in the field of furniture design. With a detailed knowledge of the contemporary design scene in Britain and Europe Sean feels that there is a great deal of excellent design still virtually unknown in Australia.

Our current collection features award winning furniture from Hitch Mylius (UK), Quodes (Holland), David Design (Sweden) and Naughtone (UK).

Pattern Bookcase, Designed by Alfredo Haberli was chosen by Wallpaper as the Best Shelving System 2007. Manufactured by Quodes.

Trace Table Series, Winner of Blueprint Magazine Design Award at 100% Design 2007. Manufactured by Naughtone.

Press Enquiries to: info@gravityandgrace.com.au
Sean Felix P 03 9421 0561 M 0434 123 149

Website: http://www.gravityandgrace.com.au/


High resolution images are available upon request